Cutting Trees With Every Purchase
Cutting Trees With Every Purchase
Forests becoming more of a carbon source than a sink.
Just zapped back from a nearby timeline with a tidbit that’ll make you rethink your eco-friendly sticker collection. Picture this: Patagonia, yes, the poster child for environmental virtue, is now promising to chop down a tree for every purchase. Shocking, right? Hold onto your reusable coffee cups, because it actually makes sense.
In this future, dense forests are now fire feasts waiting to happen, and Patagonia’s "Remove, Reduce, Renew" initiative is the unexpected hero. They’ve turned the tree-hugging world upside down—thinning out the woods to save the woods. Sounds crazy, but with wildfires turning more vicious, and forests becoming more of a carbon source than a sink1, managing tree populations has become as crucial as fighting emissions.